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Marketing CommitteePurpose: The Marketing Committee develops and recommends all policies pertaining to the marketing of the University, including development and assessment of a comprehensive marketing strategy for the recruitment of students, personnel and donors; formulation of a marketing schedule, and development of all marketing materials. Committee will oversee the implementation of approved policies. Primary Responsibility Area: All-University Membership: 2 faculty members, 4 student appointments (1 year term) nominated by the SGA in consultation with the Associate Vice president for Enrollment Management, a staff representative, a representative from Recruiting and Admissions, an OIT appointment, a representative from News and Publications, a representative from Institutional Research and Effectiveness, the Director of Alumni Affairs, the Associate Vice President for Advancement and University Relations and the Associate Vice President for Enrollment Management. Term: 3 year, unless otherwise noted Chair: Associate Vice President for Enrollment Management
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